EAE Business School has reached position 67 in the Corporate Reputation Ranking and stands out as one of the fastest growing companies together with Hewlett Packard, Mutua Madrileña, Sony, Renfe, Ikea, Google and L'Oréal. In the ranking for its sector, EAE has become Spain's fourth leading business school behind IE, IESE and ESADE.

In its first appearance in the year 2006, EAE was not included within the hundred best companies, but was recognised as the fifth leading business school. In 2007 it reached position 86 and last year it occupied position 91 in the general ranking. This year it obtained the best results up to now, both in its general ranking and in the ranking by sector.

In the leaders section, David Dinwoodie, General Manager of EAE Business School, is listed as one of the hundred best reputed leaders, occupying position 73. It is the first time Dinwoodie has appeared in the ranking.
In global terms, for the second year running the textile company Inditex leads the ranking of the 100 best reputed companies, followed by Telefónica, El Corte Inglés, Santander, Repsol, 'la Caixa', Iberdrola, BBVA, Mercadona and Mapfre, included this year among the first 10 best positioned companies, after overtaking Acciona, now positioned at number 15.
The director of Merco, Justo Villafañe, pointed out that "the crisis is affecting the reputation of banks", and explained the good positioning achieved by some companies, stating that "reputation is a stable value" which takes "a great deal of work and a long time to achieve”.
To create the ranking, a survey was carried out between November and December 2008 on a total of 15,000 company managers, who chose the 100 companies from a list of 665. Then, five samples of experts comprising analysts, NGO leaders, union members, leaders of consumer organisations and opinion leaders assessed financial results, Corporate Social Responsibility, the quality of the companies' work and products.