
Master in Marketing & Sales Management
“We have designed a Master adapted to the current business reality, in which marketing executives must also take on responsibilities in the commercial sphere”.
César Moreno, Director of the Master in Madrid.
Program Description
Today’s business environment is constantly evolving. Globalization, new information technologies and new distribution channels are all changing the perspective of marketing and the way we sell. To compete in a global setting, we have to access new markets, tackle new competitors and, most importantly, approach commercial and marketing management from a more innovative perspective.
Consumers are increasingly demanding and have access to information to help them make decisions. To fulfil their demands, companies need well-rounded professionals, with updated training in marketing, the skills to cater for an increasingly fluctuating market and the capacity to take full advantage of new technologies.
The Master in Marketing and Sales is designed to enable you to lead these changes and transform the market opportunities and challenges into competitive advantages for the company. The program gives you solid training in both marketing and commercial management, as well as insight into the latest marketing trends and an in-depth understanding of the organizational aspects that generate corporate value, a key factor for the growth of any organization.
At the end of the program, you have the opportunity to take part in a twoweek residential program at Kean University (USA).
Reasons for taking EAE’s Business School Master in Marketing & Sales
Residential Program in New York
At the end of the tuition period, you can do a two-week residential program on Retail & Services Marketing at Kean University (USA). Residential program with an additional cost.

EAE Entrepreneur
Through our business incubator EAE Lab, we help shape, finance and accompany your entrepreneurial ventures.

International Talent Program
If your goal is international professional development, you will gain the maximum visibility among the multinationals that work with EAE through the Employment Workshops and interviews with headhunters and international recruitment consultants.

Advisory Board
Our tuition plan is developed in collaboration with an advisory board formed of professionals from companies such as Volkswagen, LG, IBM, L’Oréal, Grifols, Decathlon and Asepeyo, among others.

América Economía Ranking 2019
Merco 2019
QS Global Masters Ranking 2019
Employment report
LVMH, Shneider, Electric, Nestlé, Repsol y Coca Cola
Funding Schemes and Grants
At EAE, we know that talented students inspire us and act as a driving force behind the progress of our community. EAE grants reward their efforts on their journey towards excellence, reinforcing our commitment to equality and social justice by expanding the opportunities available for accessing our educational programs.
We keep moving forward
The need for training is a constant when the world we live in is uncertain. In response to this new reality, we have developed protocols and methodologies that enable our students to continue getting a quality education and developing professionally at our Madrid/Barcelona campuses, in a virtual in-person or Hybrid format, or from anywhere in the world. Our community is committed to ensuring the education, wellbeing and safety of all our members.
Are you thinking of studying with us?
We keep providing the support, guidance and accompaniment that are our defining features:
- Initial interview with an Academic Advisor to find out about our services
- Personalized guidance on your profile and accompaniment throughout the admission process
- Mentor from the Professional Careers team throughout the admission process
- Benefits for early reservations
- Grants depending on your profile
- Interest-free finance plan