23 de December de 2019
New year and new opportunities: Trends for entrepreneurial ventures in 2020
Launching an entrepreneurial project is no easy task. It is a long and complex journey consisting of a series of challenges, ranging from drafting a business plan and searching for financing to networking and completing the legal procedures required to set up a company. However, before reaching this point, entrepreneurs have to overcome the first hurdle: finding an attractive, profitable and groundbreaking idea. Where should they look? Gain an insight into the key trends in entrepreneurship in 2020.
The Sharing Economy
The sharing economy has its advocates and its critics. However, it seems to be a trend that is here to stay. Generating greater revenue every year, the dynamic based on strategic interaction is reaching more areas throughout the global economy. Companies like Bla Bla Car, Airbnb and Eatwith are well-known examples, but there are many others that are even more disruptive, such as BeMyEye or the steadily growing Coliving. Keeping the founding principles of this trend in mind and studying the businesses in which they are applied can generate successful entrepreneurial projects.
3D Printing
3D printing is another trend that, in view of its revolutionary impact on the economy and society will certainly be an area of great interest for entrepreneurs in 2020. Although many professionals pay little attention to it, 3D printing is increasingly used in industries such as the textile and automotive sectors. However, in recent months, there has been a significant leap forward in this respect and it has started to be adopted in households, becoming an everyday technology for people. The construction and use of these machines could present some great opportunities for entrepreneurs in 2020.
Eco-Innovation
The environment is an increasingly important issue on a global scale. This has generated far greater environmental awareness not only in social terms, but also at an industrial level. There are more and more companies all the time specializing in in applying environmentally friendly processes, as well as manufacturing products with a smaller ecological impact. Keeping this trend in mind and getting involved with processes that embrace environmental principles could be an interesting and fruitful source of ideas for an entrepreneurial venture in 2020.
Smart Cities
The growth of cities means that organizing and structuring is becoming an increasingly complex process. However, robotics, artificial intelligence and the Internet of Things have become key strategies for reducing the impact of overpopulation, thereby making cities more attractive places to live. Gaining an overview of this trend and how technology can resolve everyday problems could offer some really great ideas for launching an entrepreneurial venture in 2020.
Content Marketing:
Content marketing is another trend that entrepreneurs should keep in mind in 2020. This field offers a broad spectrum of opportunities, not only in terms of innovating but also for thinking about future businesses such as digital platforms, apps, social media and everything related to consultancy and advisory services for content creation. Content is an increasingly used enticement for marketing, with technologies such as augmented reality, virtual reality, immersive software and streaming offering the potential for excellent ideas for an entrepreneurial venture in 2020.
At EAE, we continue embracing our commitment to entrepreneurs through our EAE LAB, incubator, a space designed for people who want to launch a business venture, offering them administrative, employment, accounting and legal advice, as well as training to accelerate their business ideas.
What about you? Have you got an idea for an entrepreneurial venture in 2020?