Master in Fashion & Retail Management
The fashion and retail industry is constantly evolving. If you are passionate about the sector and want to lead its future, this is the ideal program for you. Learn how to manage brands, design unique experiences, and develop omnichannel marketing strategies with a global vision.
- October 2026
- 60 ECTS
- Spanish
- Full Time
Master Presentation
The Master in Fashion & Retail Management at EAE Business School is designed to train strategic and creative leaders capable of successfully managing the demands of the fashion and retail industry.
This training combines innovation, sustainability, and global vision, preparing future professionals to adapt to the fast-paced rhythm of the sector. This program brings together the essentials for you to explore new ways of managing brands, designing unique experiences, and leading transformative projects in an international environment.
Degree and Modality
Barcelona
- Degree: Own (EAE and Universitat de Lleida)
Master's in Continuing Education in Fashion & Retail Management Barcelona-Rome
- Modality:: Full-time (Spanish)
- Schedule: 10 months. Monday to Friday with one Friday off per month (afternoon schedule compatible with work).
Advantages of the Barcelona Program
- Develop advanced skills in brand management, visual merchandising, store design, and omnichannel marketing strategies specific to the sector.
- Facilitate practical learning through group projects, real case studies, and market-oriented activities.
- Offer a formative experience in Barcelona and Rome, two key cities in the fashion and retail world.
- Provide a comprehensive view of the sector, covering areas such as supply chain, sustainability, and corporate social responsibility.
- Deliver leadership skills with a holistic and up-to-date perspective.
EAE Barcelona Rankings
Student Profile and Career Opportunities
Student Profile
Career Opportunities in Fashion & Retail Management
- Retail Manager
- Buyer Retail
- Brand Country Manager
- Marketing Manager
- Country Product Manager
- Product Wholesale Manager
- Sales Manager
- Key Account Manager
- Consumer Trend Analyst and Planner
Admission Profile
Educational Level
Candidates must be university graduates with prior knowledge in the field or have extensive professional experience in this discipline.
Employment Report
Companies employing our students
- Hermes
- Aristocrazy
- Oysho
- Ogilvy
- BNP Paribas
- IKEA
- Glovo
- TikTok
Study Plan Barcelona
Total Credits: 60 ECTS
- Fashion Business Management
- The Creative and Design Axis Today
- Supply Chain in Retail
- Retail Management
- Point-of-Sale Management
- E-Commerce
- Business Creation and New Business Lines
- Skills and Competencies in Fashion & Retail
- Ethical Trends and CSR in Fashion & Retail
- Master’s Final Project
International Stay and Minors at EAE Barcelona
Boost your professional career with EAE Business School Barcelona, where success begins on day one. Prepare with personalized support before starting your master’s degree, access our exclusive job board, and participate in Power Skills workshops and Specialization Labs. Enhance your professional profile with artificial intelligence tools and connect with companies through events such as Job Dating. Additionally, benefit from global partnerships with institutions like MIT and UC Berkeley.
Barcelona
Tools in Fashion & Retail Management
During the program, students will use tools such as supply chain analysis to optimize logistics processes, visual merchandising techniques to create attractive shopping experiences, and e-commerce strategies. Additionally, practical methodologies such as case-based learning, group projects, and sector-focused discussions will be applied.
Program Director
Admission Requirements
We are with you every step of the way.
Financing and Scholarships for the Master in Fashion & Retail Management
Economic Aids We Offer
- Discount for Full Payment.
- Custom Discounts tailored to your needs.
- Interest-Free Financing depending on the program and modality.
This scholarship is aimed at on-site master’s students who have demonstrated outstanding academic performance. To apply, a minimum average grade of 8.5 out of 10 is required.
Aware of the importance of promoting female presence in leadership positions, we offer this scholarship for women with an outstanding academic record and strong leadership potential. Experience, responsibilities, and career trajectory will be evaluated.
Entrepreneurship requires creativity, sacrifice, and preparation. This scholarship is for SME managers, self-employed professionals, and individuals with their own business project, provided the company was created within the same year of the application.
We promote equity and access to education for all. This scholarship recognizes the talent of students with a minimum accredited disability of 33% or specific educational support needs, rewarding their academic performance and commitment to their education.
In a globalized world, international experience is key for professional development. This scholarship is for students whose academic programs include an international mobility option, helping cover costs associated with enrollment at the destination university.
Student Testimonials
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Mónica Martínez Barcelona“I chose this program because I wanted to specialize in the fashion and retail sector. Through EAE, I saw that this sector was thoroughly covered, from logistics to marketing. Everything related to the fashion sector.”
FAQs for the Master in Fashion & Retail Management
This master provides a comprehensive vision of the fashion and retail industry, focusing on brand management, creating innovative retail strategies, and developing an entrepreneurial spirit. It also includes practical experiences such as visits to fashion capitals and "Retail Safaris" to gain firsthand insights into the latest industry trends.
To access the program, you need to be a university graduate or have professional experience in the fashion and retail field.
Yes, the master is designed for people with or without experience in the industry. For those without prior experience, the program provides a solid foundation to develop in the fashion and retail sector.
The program combines theory with practice, such as group projects, real case analysis, and company visits in the sector. The focus is practical, using tools like supply chain analysis, visual merchandising, and e-commerce strategies.
The master’s program is divided into modules covering key topics such as fashion business management, supply chain, omnichannel marketing, and ethical trends in the sector. It also includes a master’s final project and an international stay to enhance the global experience.
