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Master in Sports Management
Virtual campus
Admission
  • Paso 1
  • Paso 2

October 2026 Enrollment with Special Economic Aid Program

EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD) will process your personal information to contact you and to inform you about the program of your choice for the upcoming two terms. Afterwards, your data will be deleted.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD), Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.
Request information
EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD) will process your personal information to contact you and to inform you about the program of your choice for the upcoming two terms. Afterwards, your data will be deleted.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD), Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.
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Programa-Sports

Master in Sports Management

Sports is not only played, it’s also managed. Become the leader the sports industry needs.

  • October 2026
  • 60 ECTS
  • Spanish
  • Full Time
October 2026 Enrollment with Special Economic Aid Program

Master Presentation

The Master in Sports Management from EAE Business School is designed to train strategic, innovative leaders, prepared to stand out in the global sports industry.

This unique academic experience combines theoretical and practical training, access to an international network of contacts, and the opportunity to learn from the heart of Barcelona, one of the world’s main sports hubs.

Degree and Modality

Barcelona

  • Degree: EAE Business School Proprietary Master (EAE and Universitat de Lleida)

Master's in Continuing Education in Sports Management

  • Modality: Full-time (Spanish), Hybrid (Spanish)
  • Modality: 
    • Full time: 10 months. Monday to Friday, with one Friday off per month
    • Hybrid: Mondays and Wednesdays remotely, plus a two-week residency in Barcelona

Advantages of the Barcelona Program

  1. Industry Connections: Participation in practical cases, consulting projects, and real sporting events, as well as access to internships in leading sports organizations.
  2. International Recognition: Triple degree awarded by EAE Business School, Universitat de Lleida, and the Sports Management School of Paris, with accreditations such as ISO 9001 and affiliations with entities like AACSB and EFMD.
  3. Global Perspective and Innovation: Exploration of international trends and cutting-edge subjects such as innovation in the sports industry, digital strategy, sports tourism, and professional networking. Access to a global alumni community and networking activities with key figures in the sports sector.
  4. Innovative Methodology: The LifeEd model, combining individual and collaborative learning, with simulations and practical dynamics.
  5. Leadership and Strategy Development: Training in key skills such as team management, strategic decision-making, and designing innovative business models.
  6. Prime Location: Barcelona, a global sports hub, offers direct contact with major institutions and sports events in the region, expanding your professional opportunities.

Rankings in Barcelona

3rd
in the Education Sector Merco Talent Ranking
3rd
in the Education Sector Merco University Talent
5th
in the Education Sector Merco Empresas
3rd
in the Education Sector Merco ESG Responsibility
Level 4
in Positive Impact Rating: Recognized for our strong commitment to sustainability and social impact, highlighting our strategic initiatives aligned with the SDGs.

Student Profile and Career Opportunities

Full-Time Student Profile

3
years average experience
78%
International Participants
11
Nationalities

Hybrid Learning Student Profile

5
years average experience
61%
International Participants
11
Nationalities

Career Opportunities of the Master in Sports Management

  • Manager in Professional Football Clubs and Other Sports
  • Manager in National or International Sports Organizations
  • Executive in Sports-Related Companies
  • Consultant in Sports Marketing Agencies
  • Sponsorship Manager for Sports Brands
  • Sports Event Promoter
  • Sports Facility Manager
  • Coordinator of Sports Tourism Projects
  • Entrepreneur in the Sports Sector

Admission Profile  
 

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Educational Background

To access the Master in Sports Management, candidates must be university graduates with prior knowledge of the subject or have substantial professional experience in this field.

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Work Experience

Minimum 3-5 years of experience

 

Employment Report

Employment Report 

Companies employing our students

  • UP2 YOU
  • Bewolfish
  • YouFirst
  • MEDIAPRO
  • IRONMAN
  • Creativa Lab

Request information

EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD) will process your personal information to contact you and to inform you about the program of your choice for the upcoming two terms. Afterwards, your data will be deleted.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD), Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.
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Study Plan in Barcelona

Total Credits: 60 ECTS

  • Strategic Vision in the Sports Sector
  • Finance and Sports Law
  • Sports Branding

  • Sports Sponsorship
  • Organizing and Managing Sports Events
  • Facility Management and Business in Sports Venues

  • Innovation and Transformation in the Sports Industry
  • Digital Strategy and CRM
  • Sports Tourism

  • Final Project

International Residency and Minors at EAE Barcelona

Boost your career at EAE Business School Barcelona where success begins from day one. Receive personalized support before starting your master’s program, gain access to our exclusive job board, and participate in Power Skills workshops and Specialization Labs. Improve your professional profile with AI tools and connect with companies at events like Job Dating. Additionally, benefit from global partnerships with institutions such as MIT and UC Berkeley.

Barcelona

Sports Management Tools

In the Master in Sports Management, students will learn to handle key tools and techniques to address sports management challenges. Some areas they will master include:

Sports Marketing: Tools to develop effective strategies within the sports sector. 

Sports Event Management: Platforms and methodologies to efficiently organize and coordinate events. 

Sports Facility Management: Tools to manage and optimize sports venue operations. 

Digital Strategy and CRM: Knowledge of platforms to improve customer relationships and manage digital strategies. 

Financial Analysis in Sports: Tools to manage economic and financial aspects within sports organizations. 

These tools, combined with the program’s practical approach, prepare students to excel in sports management both nationally and internationally.

Program Director

Admission Requirements

We are with you every step of the way.

      Financing and Scholarships for the Master in Sports Management

      Economic Aids We Offer

      • Discount for Full Payment.
      • Custom Discounts tailored to your needs.
      • Interest-Free Financing depending on the program and modality.

      This scholarship is aimed at on-site master’s students who have demonstrated outstanding academic performance. To apply, a minimum average grade of 8.5 out of 10 is required.

      Aware of the importance of promoting female presence in leadership positions, we offer this scholarship for women with an outstanding academic record and strong leadership potential. Experience, responsibilities, and career trajectory will be evaluated.

      Entrepreneurship requires creativity, sacrifice, and preparation. This scholarship is for SME managers, self-employed professionals, and individuals with their own business project, provided the company was created within the same year of the application.
       

      We promote equity and access to education for all. This scholarship recognizes the talent of students with a minimum accredited disability of 33% or specific educational support needs, rewarding their academic performance and commitment to their education.
       

      In a globalized world, international experience is key for professional development. This scholarship is for students whose academic programs include an international mobility option, helping cover costs associated with enrollment at the destination university.

      Student Testimonials

      • Attys Saint-Hilaire Barcelona

        "What I liked most was that all my professors were already working in the sports sector, and that's a huge advantage. Being able to learn from people who are directly in the industry and understand how everything works is a key insight into what's going on in the sports world."

        Attys Saint-Hilaire

        Barcelona

        "What I liked most was that all my professors were already working in the sports sector, and that's a huge advantage. Being able to learn from people who are directly in the industry and understand how everything works is a key insight into what's going on in the sports world."

      FAQs for the Master in Sports Management

      It is a postgraduate program that trains professionals in managing and administering sports organizations, covering key areas such as strategic planning, sports marketing, finance, and event and team management. The master combines theory and practice to develop specific skills for the sports environment.

      This master prepares you to develop a career in professional football clubs and other sports, national or international sports organizations, sports-related companies, sports marketing agencies, sponsoring brands, and event promoters. It also opens opportunities in facility management, sports tourism, or even entrepreneurship in the sports field. With this training, you can aim for leadership and management roles, contributing to the growth and development of the sports industry in various contexts.

      While other programs may focus on general management, the Master in Sports Management specializes in the sports industry, covering specific topics like talent management, sponsorship strategies, broadcasting rights, and organizing large-scale events. This specialized focus provides you with a comprehensive view of the sports business.

      This master is aimed at professionals who wish to specialize in sports management and administration, whether they already work in the sector or wish to develop a career in it. It is ideal for those looking to combine their passion for sports with management, leadership, and organizational skills.

      In this master, you will develop skills in strategic planning, talent management, sports marketing and sponsorship, event organization, and financial analysis within the sports context. You will also learn about sports legislation, broadcasting rights, facility management, and how to promote sustainability within the sports field.

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      Request information
      EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD) will process your personal information to contact you and to inform you about the program of your choice for the upcoming two terms. Afterwards, your data will be deleted.

      You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L. (Campus BCN) & EAE Madrid Centro Educación Superior, S.L.U. (Campus MAD), Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

      Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.